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686 And Nikwax® Announce Aftercare Partnership

Nov 09, 2023Nov 09, 2023

SEATTLE, Wash. — August 28, 2023 — Nikwax, an international supplier of technical cleaners and waterproofing products for outdoor gear and apparel, has joined forces with 686 to provide its fans with safe and effective ways to keep their gear performing at its best over the life of the garment.

“As part of our commitment to sustainability, we’re responsible for making sure the goods we produce perform to their fullest potential for the longest time possible. A dedicated partnership with Nikwax supports this commitment. Their PFAS-free aftercare products empower our fans with simple solutions to extend the performing lifetimes of their 686 outerwear investments, while doing so in an environmentally responsible way that aligns with our key sustainability pillars. We’re looking forward to educating our fans about these solutions and bringing product care to the forefront,” said Jake Moyer, Customer Experience manager at 686.

With proper care and maintenance, apparel lasts longer and performs better, all while minimizing environmental impact. The partnership highlights 686’s understanding that sustainability is not a destination but a way of behaving to lessen its impact on the planet. To kick off the partnership, this fall, 686 will be offering free samples of Tech Wash to fans purchasing through its site during the initial launch of its 23/24 outerwear collection. Additionally, 686 will be using products, education, and assets provided by Nikwax to ensure the best possible product care experience for every fan.

“Helping outdoor gear perform better and last as long as possible is the foundation of our business,” says Brian Davidson, president of Nikwax North America. “Since our founding in 1977, we have focused on developing easy-to-use, high-performing, PFAS-free solutions that help people extend the life of their outdoor clothing, footwear, and gear. We are thrilled to partner with 686 on educating their customers about the importance of product care.”

Posted: August 28, 2023

Source: Nikwax North America Inc.